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Strategy-making in Tech SMEs and start-ups in Ireland: theory and practice

Aldibai, Mohamad (2019) Strategy-making in Tech SMEs and start-ups in Ireland: theory and practice. Masters thesis, Dublin, National College of Ireland.

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Abstract

Background: Ireland now is a place of an innovative environment that encourages and supports tech start-ups and small and medium-sized enterprises (SMEs) in the market to grow, by which makes Ireland an attraction for co-founders and other foreign tech companies to come and establish their business. As a result of such a highly competitive market means high barriers for new venture creations to enter the market. Nevertheless, this did not stop new companies from growing; and this can be seen in the latest figures from the centre of statistics in Ireland.

Objective: The objective of this study is to examine and explore in more detail how the strategy-making process works, and find out whether theories and methodologies in academia are helpful enough for chief executive officers (CEOs) of tech SMEs and start-ups in Ireland to make strategic decisions. This research works on filling the gap between what academia argue are useful methods to make strategies compared to what is really happening in practice with those companies.

Research Method: The Primary data was obtained through four interview case studies to gather information and the grounded theory mythology was implemented for the analysis of the collected data. The sample size was four tech companies comprised of two SMEs and two start-ups.

Results: It was found that SMEs enjoy a combination of organisational structure and environmental social elements that endure team collaboration, that allows for creativity, innovation and the ability to be closer to customers and react faster to change in competition in the market, where academia does not have much space in the whole process.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HD Industries. Land use. Labor > Specific Industries > I.T. Industry
H Social Sciences > HD Industries. Land use. Labor > New Business Enterprises
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Strategic Management
Divisions: School of Business > Master of Science in International Business
Depositing User: CAOIMHE NI MHAICIN
Date Deposited: 22 Oct 2019 15:04
Last Modified: 22 Oct 2019 15:04
URI: http://trap.ncirl.ie/id/eprint/4005

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