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Is there an association between corporate social responsibility and the engagement of staff within a multinational company in Ireland?

Long, Shane (2019) Is there an association between corporate social responsibility and the engagement of staff within a multinational company in Ireland? Masters thesis, Dublin, National College of Ireland.

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Abstract

Purpose: This research was undertaken to determine if there was an association between corporate social responsibility and employee engagement in Ireland. The study was done in the setting of a multinational home furnishing retailer based in Dublin.

Methodology: The method of analysis that was used in this research was a quantitative approach using a validated scale. For collecting data to address the research question an online survey was issued to selected employees from each different department of the company. These surveys were sent by email with the responses remaining anonymous to the author for confidentiality. There are 700 employees working in this Dublin company and of these 60 employees completed the survey. The employees that responded included different age groups, nationalities, departments and the gender split was evenly split. The survey used was validated from previous piece of research that was tested in America.

Findings: This research found that that there was a positive association between corporate social responsibilities and employee engagement. Even though this result was consistently found across the sample tested there were significant differences between departments and genders. This indicated that the feelings of employees towards corporate social responsibility varied within the company.

Item Type: Thesis (Masters)
Subjects: H Social Sciences > HF Commerce > Business Ethics
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Human Resource Management > Performance Management > Employee Engagement
H Social Sciences > HD Industries. Land use. Labor > HD28 Management. Industrial Management > Human Resource Management
H Social Sciences > HD Industries. Land use. Labor > Specific Industries > Multinational Industries
Divisions: School of Business > Master of Arts in Human Resource Management
Depositing User: CAOIMHE NI MHAICIN
Date Deposited: 15 Oct 2019 13:39
Last Modified: 15 Oct 2019 13:39
URI: http://trap.ncirl.ie/id/eprint/3905

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